A high touch, 12 month mastermind for female founders and group program leaders who want to streamline your Signature Offer Suite, radically amplify your authority and scale your launches to create $20k+ months - without more 1:1, more hours, or a giant team

For the women who have some traction.
And are now ready for the trajectory.


You've got runs on the board.


And you're smart enough to know that offer spaghetti, more team and more complexity isn't in alignment with what you're trying to create.


Still... You're ready (already!) for your hard work to pay off, your rewards to surpass your output and to make decisions from a place of planning and strategy rather than "what does my business need this month"

Had a "it's time for Peace and Profit"' wake-up call?

  • You finally blocked a few weeks off to rest… and then experienced existential dread about revenue because there’s no system to make sales, nurture and convert when you’re not online.
  • You looked at your last launch numbers, saw $8K… and instantly thought, Wasn’t I supposed to be at $100K by now?
  • You’re fully booked (and energetically cooked, without the profit to show for it) - and you know something has to shift now
  • You feel like in the name of more revenue, you've created new offers to create new momentum and now you're wading through offer soup and wondering where and how it all fits in your product suite and promotions
  • You’re not afraid of hard work — but you feel like you’re constantly waiting for the time-freedom payoff.

Here's what Peace and Profit looks like in our world...

Predictable, Scalable and Stackable Revenue

Your revenue is no longer tied to your output and it all becomes a repeatable and predictable process that you have the ability to reverse engineer - no more revenue rollercoaster.

Rinse and repeat launches that sell out

You no longer feel like you're trying to push your offers onto your audience, because you have a steady stream of leads who want exactly what you're selling. You're now doubling (or even tripling) your launches (without adding more time)

You're picking up another 30 - 50% profit from BTS Offers

You have a secret menu of low lift, irresistible Premium Profit Drivers  that are almost all profit, and the easiest sales you'll ever make.

Your reward [finally] surpasses your effort

Your business works more on autopilot, your effort is placed in needle-moving tasks and you're no longer the bottleneck - with revenue and wages that actually make sense for your effort

24/7 Leads Machine

You're no longer hustling on social media like a circus monkey - you know how to use Ads to your advantage, but also have a diversified organic strategy so your eggs aren't all in one basket.

Ready to enter your Peace and Profit Era?

You're ready to make 1:1 a completely optional part of your business, and free up your calendar for rest, deep work, yoga... whatever.

You're ready to simplify and streamline your offer suite to make it wildly profitable and sophisticated, but without complication.

You want rinse and repeat launches... that work (and don't drain your emotional or physical energy) and to make data driven decisions to grow, scale and increase profit.

You're ready for leads, on autopilot. You want to wake up your audience, create a system for good-fit leads that don't require you to dance like a circus monkey or show up 24/7

And that's the gateway to things like...

  • Creating a business that funds your full, rich life — without running you ragged.
  • Finally becoming the breadwinner — whether that means private school fees or your first property investment.
  • Taking guilt-free time off (every school holidays or every quarter), knowing your revenue doesn’t nosedive when you rest.
  • Shutting the laptop at 2pm — or on Fridays entirely — so you can live the life you’ve been working so hard to build.
  • Hitting savings goals, upping your investments, and making financial decisions from a place of overflow — not just covering costs.
  • Saying no to draining clients, low-margin offers and making 1:1 completely optional — and yes to work that feels meaningful and profitable.
  • Making space for your life: weekday Pilates, slow mornings, long lunches, or a last-minute girls' trip to Bali.
  • Feeling like a calm, clear-headed CEO — not just a service provider chasing her tail.

Truth Talk...

I've made six figures with lots of products, blood, sweat and tears, and I've made multi-six figures, in part-time hours with just one hero offer and a laid-back live launch strategy.

Twice now.

My first business saw me become the No 1 Life Coach for women navigating infertility (think 1 million+ download podcast, all the summit invitations, awards - you name it) - built with an online course that had just one live call per month and made 6+ figures consistently on it’s own while I only worked an average of six hours per week.

I then scaled my current business to multi-six figures in less than 15 months (including six-figure months and better than corporate salary) while working an average of 16 hours per week.

Without a big team. Without 4am wake ups. Without a fully-stacked calendar.

I'm here to tell you that more really isn’t more.

It’s about:

Refining → what’s already working

Simplifying → what’s bloated or scattered

Elevating → from executor to CEO

And that’s how you and I will scale your business over the next 12 months.

Why you hate Instagram and how to fall back in love with posting consistently and confidently.

The wildly successful, nervous-system regulating, life-first business you’ve been dreaming of comes from:

Doubling down and scaling a hero front-facing signature offer: an authority-packed scalable and irresistible time-leveraged Signature Offer backed by a suite of Premium Profit Drivers and a sales system that actually works - as the breadwinning blueprint for your entire business to deliver repeatable, predictable and time-leveraged revenue- that grows.

INTRODUCING...

The Peace and Profit Mastermind

An intimate and bespoke 12-month high level experience for established female experts who are ready to scale their 1:many business, create profit overflow and become the obvious choice in their niche.

90 Minute 1:1 VIP Strategy Game Plan + 3 x 45 min 1:1 Calls

You'll kick off your time in the Mastermind with a 90 Minute Strategy Session (boked into the calendar as soon as you commence) , where together we will deep dive into your business and co-create your 12 month business blueprint, refine your offer suite and develop your best-fit promotional cadence, so you're rock solid on exactly what we're working towards. We'll then meet quarterly to refine, goal set and help you stay on track.

2 x 20 Minute 1:1 Fast Track Calls

Sometimes you need to course correct (or be talked off the ledge or spitball a new idea you plan to get off the ground), fast. During your time in the Mastermind, you have the opportunity to take advantage of two Fast Track Calls with me. You say the word: I make space in my calendar to discuss within 48 business hours.

Twice-monthly Intimate Hot Seat Calls

(Guaranteed Hot Seat - capped at 8 people per call)

Receive intimate and high level coaching from me to help you move forward in your business, and get to plug into the questions you never knew you had as you hear me consult to your tight-knit hot seat squad too. We'll discuss your strategy, CEO mindset and your unique business and deliver highly tactical advice to help you stay on track.

Daily Coaching, Feedback + Support from Me in Slack

This is me: on demand, at your fingertips. Our Mastermind Slack Channels are a buzzing hub of streamlined support, strategically laid out to be easy to scan (we have a unique format - perfect for neurodiversity - or even just busy mama's who don't have time to sit and scroll) and where you'll receive support from me, on tap, on the daily.

Personalised Strategy Reviews

Each quarter you'll have the opportunity to complete your 90 Day Strategy with me, and then submit it for my full review - this is where you'll start getting strategic with your marketing, sales and systems pipelines to create a streamlined and sophisticated business and then - put it to a second pair of eyes to ensure its' watertight.

Gap Free Curriculum, Business Playbooks, AI + Template Portal - All Access Pass

Access to a powerful library of online courses, custom GPT's, workshops and templates to help you scale your audience, authority and revenue - quickly. Everything you need to click and deploy into your business lives here, with cheat sheets, templates, regular pop-up trainings and workshops added into the library. Our Private Peace + Profit Portal includes:

  • Full Courses on topics ranging from Live Launch Lab to Instagram Story Signups, Poppin' Podcast to Sellable Signature Programs
  • AI Custom GPT Library - with an ever increasing range of AI tools you can drop into your business
  • Templates at your Fingertips - from Click and Deploy Kartra Sales Pages to Canva Webinar Slide Decks, Lead Magnet Templates to Full Membership Portals
  • White Label Library - fully created workshops, lead magnets, journals and charts that you can rebrand and use as your own in your business

What's Working Now Live Implementation Lab + Resource Drop

We are committed to how we can make your life + business, easier and work hard to ensure you have all of the tools and resources you need, at your fingertips. This is your opportunity to work together with us and implement in your business (quarterly we'll work on strategy, and then in other months, we'll work together on things like launch content planning, messaging labs and flash sale strategy).


And every month, you get the click and deploy tools + templates you need to succeed.


To give you an example: last Black Friday we not only released a training, but a full click and deploy 5 day flash sale in a box-style kit - with sales pages, emails and everything you need to create your sale in hours, not days.

Twice-monthly Line by Line Material Audits

It's one thing for someone to tell you what to do. It's a radically more impactful to your revenue to have an experienced expert go through your work, line by line and personally audit it with a fine toothcomb with a detailed audit and delivered back to you within 14 days (often MUCH sooner).


Whether it's your sales page or your launch emails, your Instagram Profile or your 90 Day Strategy: twice per month you have the opportunity to get my in-depth, personal feedback on your work to optimise conversions.

Within your first 30 days in Peace + Profit you'll:

  • Have a personalised 12-month launch and promotions strategy, so you know exactly what you’re selling, when, and how it all stacks up to your revenue goals
  • Get Access to our $10k Fast Cash Countdown - a playbook of seven low-lift cash injections you can deploy into your business to create a quick-win cash injection.
  • Craft a bespoke, profitable offer suite (with numbers, benchmarks, and real-life revenue mapping), so there’s no more guessing — just a clear path to scale.
  • Set KPI targets and output benchmarks, so you know exactly what actions to take each day to hit your goals and stop spiralling when you feel “behind.”
  • Lock in your 24/7 Leads Machine plan, including organic and paid traffic strategies so your business employs a full marketing ecosystem.
  • And most importantly? You’ll feel clear, grounded, and confident in your direction like a CEO finally driving the strategy instead of reacting to it.
Create profitable, life-first businesses in part-time hours1

Across the next 12 months you'll:

  • Audit and optimise your offer suite, starting with your Hero Signature Offer and land with an offer stack that works together to generate recurring revenue, elevate your authority, and reduce your workload (including a suite of BTS Premium Profit Drivers that radically improve your profit margins without blowing out your calendar.
  • Run 2–4 strategic, dialled-in launches (with conversion rates between 2–5%) that actually build demand instead of feeling like one-off cash grabs.
  • Create a cohesive marketing ecosystem with simple paid + organic audience growth engine, so you consistently attract hundreds of aligned buyers each month on autopilot, actually scale in prelaunch and become the obvious choice in your niche.
  • Build the operational capacity and (ultra-lean) team structure to step out of bottleneck mode and into your role as the actual CEO

The type of people I work with have wins like this...

 I exceeded my sales goal, so much that I had to extend capacity.

I knew deep down that I had the experience and authority to coach my online course but at the same time didn’t have the experience with online courses to sell to hundreds of people, so I was looking for someone who could provide me with accountability, guidance and confidence to not only launch, but launch successfully.

Robyn is a wealth of knowledge in this space. From providing templates to sales strategy to pep talks and reassurance, I always felt confident making my next move. All of my questions were answered and if they weren’t answered on the spot, she would get back to me.

I still can’t believe that my signature course is now out into the world and there were so many people impacted in such a positive way.

Robyn gave me the confidence to show up and actually sell my program. And I then exceeded my sales goal, so much that I had to extend capacity in our inaugural round. Robyn helped me immensely by providing super helpful templates and resources, it took a lot of the nitty gritty grind out of an already deeply consuming process.

Robyn is wonderful at her job and a pleasure to work with. I would absolutely recommend her.

Revie Schulz

The Wellness Strategy

"Within just six weeks, I feel much more peaceful, the cashflow and profit is back and there's more to come"

I joined Peace and Profit because I found myself at a point in my business where even though I felt I had achieved a lot, I knew I was capable of much more. I felt the opposite of peaceful - I was exhausted after 4 years of a chaotic, very intense chapter in my personal life. My business had been the sole income provider for a year while we were raising our three small children. I was looking at a million different models, and trying out a million different offers, trying to work out the best option for my business and for my own energy.

I had been looking for a mentor or coach for AGES before I finally realised Robyn was going to be the perfect person for me.

Within the first 6 weeks of joining, I feel aligned, I have already brought in the cash I needed to get my business back on track and there's much more profit to come as I write this. I feel much more peaceful, the cashflow and profit is BACK and I know is going to go up and up with the plan Robyn we created. I'm no longer going round and round in circles in my head trying to work out my best options.

I love it for the end to end support: the planning and strategy, the feedback on my work from a marketing genius, the immediate answers to questions that come up for me through Slack plus the more in-depth support on the hot seat calls for mindset and beyond...it is SO GOOD.

Can't imagine my life and business without P&P right now and I am so so excited for the results to come. I know the support will help me make a bigger impact while also allowing me to live the peaceful, happy life I want with my kids.

Thank you so much Robyn. If anyone is thinking about this: go for it. It's fantastic.

Alice Rose

Transformational Coach

One year ago when I started working with Robyn this was my DREAM. Now it's all happening and I'll be forever grateful.

Kathryn Bregman

Mindset Coach

Now I have sales funnels and a clear program. Robyn is great to work with!

Cara Lennan

Mindset and Energetics Coach

Your Investment in Peace and Profit

12 MONTH MASTERMIND

  • 90 Minute x 1:1 VIP Deep Dive Game Plan (valued at $1,497)
  • 3 x 45 minute 1:1 Strategy Calls (valued at $1,997)
  • 2 x 20 minute Fast Track Calls (valued at $997)
  • Twice-monthly Hot Seat Calls (valued at $7,997)
  •  Twice-monthly line-by-line Material Audits (valued at $9,997)
  • On Demand Slack Consulting (value $4,997)
  • Monthly Live Content Lab + Resource Drop (value $2,997)
  • Personal Strategy Reviews (value $1,997)
  • All-Access Pass Curriculum including SCALE+ Framework (value $5,997)

MONTHLY

$1,000

10 x payments

PAY IN FULL

$9,500

1 PAYMENT

Price in USD.

AUD rate also available upon request


Got a question? Send me a DM on Instagram @robynbirkin and so happy to speak there.

View from above of beach and person with surfboard

Are you a perfect fit?

  • You're already established in business (think: you've been in the game for a few years and you've consistently put yourself out there).
  • You're sitting on an offer (or a few... or a LOT) and you know it's time to now refine, scale and streamline everything into a logical and profitable suite.
  • You crave high-level, strategic support from someone who’s scaled to multi-six figures without a bloated team, wild work hours, or overcomplicated funnels.
  • You have a service based online business - either as a coach, practitioner, service provider or 1:many expert and you're an expert at what you do.
  • You value peace and a regulated nervous system, alongside profit as a success metric in your business

Have questions? DM Robyn directly to see if it's for you - reach out at @robynbirkin

Peace and Profit is not built for everyone...

Peace and Profit is the Mastermind I wished I had as I was scaling past six figures. It's built for women building Sweet Six Empires and not giant, high rise building and high overhead businesses working 16 hour days.

It's for women whose time is precious and who don't want to have to show up to multiple calls per week when they could be spending that time with their families or taking action in their business, and who are located across the globe - so 2am calls? no thanks.

It's with that in mind, that I've created a very intentional cadence in our Mastermind. My consulting is on tap daily and as you need it with in-depth support in our Slack Channels (laid out unlike any of the other programs you've been part of before) and the opportunity to workshop live with me in an intimate setting 3 weeks in the month (not feel the weight of 10 hours of calls every week where you're "next in line" with 50 other people).

And it's supported by not only curriculum, but click and deploy web pages, full campaigns, Canva-everything and AI tools - so you have everything you need at your fingertips.

You've likely invested in Masterminds and Coaching before... so how do you know if this your next best investment (and the right room for you)?

  • You want to be in a room with other female founders who have their finger on the pulse of online marketing and leveraged offers so you're in the trenches together and always up to speed with what's working now for digital offers, marketing, paid ads and launching.
  • You want a BUZZING Slack Channel where questions are answered within 24 hours, and members are active, sharing insight and asking meaty questions (that help you consistently rise).
  • You want a Mastermind curriculum you'll actually use and a framework to help you structure your business so that what you need is at your fingertips, always.
  • You want highly tactical and strategic advice (not vibes or fluff or everything being put back to you)
  • You want me in your business (not a support team). This is a high-access experience and I'm in the weeds with you reviewing your launches, auditing your funnel and helping you make sure your big decisions and next steps are backed by insight.

Frequently asked questions

I'm already at six-figures. Will this stretch me?

Yes. This mastermind is here to help you break through that next plateau, and it's also about helping you build a business on your terms because usually what gets you to six-figures in revenue is about throwing spaghetti at the wall.

What gets you beyond that, is about refining and elevating what you do across the board.

I'm tired of investing in Masterminds that are just Voxer vibes and so. much. fluff

I'm also done with fluffy containers. Peace and Profit is a first-class experience (where you'll see how a Mastermind should be run). This mastermind is about so much more than just 'mindset breakthroughs'. We communicate at the highest level, provide first-class standards (like booking all of your calls and providing your strategy within your first month of the Mastermind, delivering all audit feedback within 14 days and providing a 24 hour response-time for all Slack coaching. And - we're highly tactical. You'll be joining us and receive a gap-free game plan to execute.

I already have multiple offers. Are you going to encourage me to narrow down to just one?

The short answer is: if they’re sh*t, maybe.

The long answer? Only if they’re making your business and life harder.

Peace + Profit is about building a strategic suite of offers that make sense for your audience and your calendar. Within your first 30 days of the Mastermind, we’ll map a business model that connects your front-facing hero offer with premium backend/continuity offers and (optionally) a few low-ticket feeder funnels.

But if your offer suite is a muddy pond of low-ticket distractions that cannibalise your main offer... then yeah, I'll recommend cleaning that up. I'm not here to put lipstick on a pig or pay lip service. I'm here to help you scale a clean, calm, profitable business with integrity and simplicity.

The goal isn’t minimalism for its own sake. It’s strategic clarity. If you love what you’ve built and it’s working — great, we’ll elevate it. But if you’re sacrificing peace and profit in the pursuit of shiny object syndrome… something’s gotta give.

So while the goal is not deleting everything you've built, completely cancelling premium services that you love or minimalism for its own sake - if you’re sacrificing peace and profit in the pursuit of shiny object syndrome, I may recommend stripping back your offer suite.

I’ve come so far in my business, but I’m now feeling completely stuck. I don’t know what my best-fit offer is anymore, and I’m questioning whether I’m even in the right niche. Is Peace and Profit still right for me?

Absolutely. In fact, this is exactly where many of our most successful Peace and Profit clients start. That clarity piece is so incredibly important.

You’ve done the work. You’ve built traction. But now you’re carrying the weight of a business that potentially no longer feels aligned and you’re smart enough to know you shouldn’t just launch something new without deep clarity first.

Inside the Mastermind, we’ll take stock of what’s working, diagnose what’s not, and refine your offer suite so it feels like a natural extension of your expertise and passion (and sells like it too). Sometimes the very first thing we work on is less about launching straight into promotions and more about tidying up and working through the big champagne problems that come with being established (and then questioning everything). I want to reassure you, you're completely normal, and this is often an inevitable 'scaling rite of passage'.

What happens after the 12 months?

If you value the momentum, accountability and strategic support of Peace and Profit (alongside someone who knows your business intimately and not having to start again), you'll be invited to renew with us in the Mastermind (something 73% of our existing Masterminders choose to do) with an alumni special offer.

I'm done with 2am hot seat calls. What's the schedule like?

Same. Peace and Profit is built for founders who don't want to rearrange their life for midnight Zoom Calls and would rather be doing bedtime with their kids than sitting on a call with 200 people, waiting for your turn, 5 days per week (IYKYK). We are a rare mastermind that holds hot seat calls at a variety of times to suit a global audience (with replay access, of course) and our cohorts are intimate so you can get in, get feedback and get back to work (or bedtime.. or pilates).

Plus: so importantly: our first-class Slack support, Fast Track Calls and audits mean you're never relying on one time-zone dependent call to move forward. Our asynch and boutique support is actually where our Mastermind's superpower lies.

If I apply, what does the next steps look like?

Your application (linked above) should take you ~15 minutes to complete.

Within 24 business hours of applying - I'll be in touch via email to either offer you a place or direct you to another way I can support you in business (that might be more suitable for you). You'll have 48 hours to confirm your place by signing our terms and making payment or book in for a call to ask any further questions.

Once you've confirmed your place we'll send you our onboarding questionnaire, provide you with access to our Slack Channel, our Portal and book your calls (and make space for your first call within 30 days). 

Do I have to book a call?

Nope. We can also speak about whether the Mastermind is a fit over DMs - reach out to me @robynbirkin

Been there. Wrote the book.

There’s a specific kind of tiredness that comes when you know you’re capable of more… but can’t seem to unlock it.

You’ve stepped out of your own way (on multiple occasions) and done what most people will never do. You’ve stayed up late creating sales pages. Learned how to be a copywriter, strategist, marketer and coach. Worn every hat.

And maybe… you’ve even been able to quit your job, pay yourself a reasonable wage doing it.

But if you’re honest? You're ready for your reward to surpass your effort.

You’ve worked with coaches. Taken the courses. You know there are no big secrets…

And you also know there are missing pieces that only become visible when you’re guided by someone who’s built what you’re trying to build and in the room with other female founders together in the trenches rising together. Less shiny objects and more clarity. More space. More sustainability. More strategy.

You want to step fully into the CEO role with a business that runs like a business, not a never-ending to-do list.

If that’s you…

Then this is the room you’ve been looking for.

Peace + Profit is where traction becomes trajectory and your signature offer becomes the breadwinning bedrock of a calm, high-revenue business.

Your Peaceful and Profitable business starts today

Join Peace + Profit and [finally] get the in-depth and personalised support you need to refine and scale your Signature Offer to scale...